HERO 13 BLACK / Lens Kit
The New Compact Cinematic Camera System
HERO13 Black expands the GoPro platform through the HB-Series Lens Collection, adding Ultra Wide, Macro, Anamorphic, and ND options that extend the camera from immersive POV to close-up detail and more cinematic image-making.
The visual direction focused on that versatility, with an emphasis on optical glass, realistic materials, and how the camera and lenses respond across a range of lighting scenarios. The result keeps everything photographically grounded while giving the lens system a more refined, cinematic presence.
Skills: 3D, Concepting, Layout, Lighting, Materials, Rendering, Compositing.
Software: 3DS Max, V-Ray, Phoenix
Software: 3DS Max, V-Ray, Phoenix
Legit Kit
The imagery was built around presenting the HB-Series as a unified extension of the HERO13 Black platform. Rather than feeling like a group of separate accessories, the collection was treated as a flexible visual system designed to broaden the Hero 13 Black's versatility to capture content.
Colorways
GoPro introduced new HERO13 Black colorways in Polar White and Forest Green, adding more visual variety alongside the standard black camera. The renders focused on presenting those finishes clearly and giving each color its own feel
